Service · 02 / 04 · Search & AI Visibility

Get cited in AI answers.
Not just ranked on Google.

Search has split in two. Half your buyers still type into Google. The other half ask ChatGPT, Perplexity, Gemini and Google AI Overviews — and never click a blue link. We build visibility across both — with technical SEO as the foundation and GEO + AEO as the modern advantage.

5 engines Google · ChatGPT · Perplexity · Gemini · Claude
12× Organic lift / 12 mo
6 months To first citation
SYS · 01 / Dusk · The triple engine

Search is no longer one discipline.
It is three engines stacked.

Every page we publish is engineered to rank on Google, get cited by AI answer engines, and surface in featured snippets — at the same time.

Engine · 01 / SEO

Search Engine Optimization

The foundation. Technical SEO, content depth, internal architecture, on-page signals, authority backlinks. The work that earns you a slot on the blue links.

Targets · Google · Bing · DuckDuckGo
Engine · 02 / GEO

Generative Engine Optimization

The modern advantage. Entity-first content, schema markup, citable factual statements, llms.txt — structured so large language models surface your brand when users ask questions.

Targets · ChatGPT · Perplexity · Gemini · Claude
Engine · 03 / AEO

Answer Engine Optimization

The slot above the blue links. Clear Q&A formatting, FAQ and HowTo schema, concise answers in the 40–60 word sweet spot. Featured snippets, People Also Ask, voice search.

Targets · AI Overviews · Snippets · Voice
SEO · Search Engine Optimization
Search Engine Optimization (SEO) is the practice of structuring content, code, and authority signals so a website ranks in the organic results of traditional search engines like Google and Bing.
GEO · Generative Engine Optimization
Generative Engine Optimization (GEO) is the practice of optimizing content, schema, and entity data so a brand is cited as a source inside large language model interfaces — ChatGPT, Perplexity, Gemini, and Claude.
AEO · Answer Engine Optimization
Answer Engine Optimization (AEO) is the practice of structuring content for direct-answer surfaces — Google AI Overviews, featured snippets, People Also Ask, and voice assistants — typically through schema markup and concise Q&A formatting.
SYS · 02 / Dusk · Why founders choose us

What separates an AI SEO agency
from a content-mill vendor.

Most SEO agencies are still selling 2019. We are building for 2026 — where half of your future buyers will never see a Google results page.

Diff · 01

Triple-engine from day one.

SEO + GEO + AEO are baked into the strategy at week one — not retrofitted six months in when you ask why ChatGPT cites your competitor and not you. Every article, every schema, every entity is built for all three.

Three engines · one plan
Diff · 02

Entity-first content architecture.

We map your brand to a knowledge graph — products, people, places, concepts — that LLMs can actually cite. Most agencies write articles. We build a citable entity layer underneath the articles.

Knowledge graph > keyword list
Diff · 03

Schema-as-strategy, not afterthought.

JSON-LD deployed across Article, Product, FAQ, HowTo, Organization, Person, BreadcrumbList and Speakable. Schema is not a checkbox at the end — it is the structural language LLMs read your brand in.

JSON-LD · 8+ types
Diff · 04

AI citation tracking — measured, not assumed.

We test your brand monthly across ChatGPT, Perplexity and Gemini for the queries that matter. You see citation count over time, not just keyword rank. Most agencies still cannot tell you whether AI engines have heard of you.

LLM-monitoring · monthly
Diff · 05

Vertical playbooks — not a generic template.

B2B SaaS programmatic SEO, cross-border real estate (NRI / Golden Visa / GCC), founder-led professional services. We bring a playbook on day one. We do not learn your industry on your dime.

Specialist > generalist
Diff · 06

Founder-close cadence, transparent reporting.

The strategist running your engagement talks to you every month — on a P&L tied to organic revenue, not vanity ranks. Your dashboards, your data, your accounts. No black-box scoring, no vendor lock-in.

Outcome > ranking screenshot
SYS · 03 / Dusk · How we work

The Search & AI Visibility process,
a 24-week compounding arc.

Four phases. Same operating model whether you are a pre-seed SaaS or a developer with 200 active projects.

Phase · 01 / Audit Week 01–02

Audit

Two-week diagnostic. Technical SEO scan, AI crawl readiness, content gap analysis, entity baseline, competitor citation audit across LLMs. You get a written diagnosis — not a sales deck.

You walk away with Technical + GEO audit report
Phase · 02 / Architect Week 03–04

Architect

Topic clusters mapped to buyer-intent stage. Entity strategy and knowledge graph design. Schema deployment plan. GEO + AEO playbook. Content roadmap with publication cadence.

You walk away with Launch-ready strategy
Phase · 03 / Publish Week 05–16

Publish

Content production. Technical fixes shipped. Schema markup deployed across templates. llms.txt published. Authority backlinks earned. Internal link architecture wired for entity flow.

You walk away with Live content + schema layer
Phase · 04 / Compound Week 17–24+

Compound

Quarterly content refresh sprints. Authority expansion. AI citation tracking. Programmatic SEO where the data supports it. The page library becomes a system that earns rankings within weeks of publication.

You walk away with Compounding acquisition engine
SYS · 04 / Dusk · Scope of work

What is inside every
Search & AI Visibility engagement.

Pricing tier decides depth and cadence. Scope below is the floor.

Group · 01

Technical SEO & AI crawl

  • Core Web Vitals + Lighthouse audit + monthly fixes
  • Crawl, indexation, canonical, sitemap hygiene
  • robots.txt + llms.txt + AI-crawler access policy
  • Mobile-first & site speed engineering
  • HTTPS, security headers, hreflang (where applicable)
Group · 02

Content strategy & production

  • Topic clusters mapped to buyer intent
  • Long-form pillar articles (1,800–2,500 words)
  • Supporting cluster articles
  • Programmatic SEO (templated pages) where applicable
  • Content briefs with entity + schema specs
Group · 03

Entity & schema layer (GEO)

  • Knowledge graph design
  • JSON-LD across Article, Product, FAQ, HowTo, Person, Org
  • Speakable schema for voice / AI assistants
  • Author bio + E-E-A-T signals
  • Wikidata / Wikipedia visibility (where eligible)
Group · 04

Answer Engine Optimization (AEO)

  • FAQ + HowTo schema deployment
  • People Also Ask targeting
  • Featured snippet engineering (40–60 word answers)
  • Voice search & Google Assistant optimization
  • AI Overview citation engineering
Group · 05

Authority & link building

  • Founder-led digital PR & outreach
  • Expert quote & citation campaigns
  • Industry publication placements
  • Internal link & entity flow architecture
  • Toxic backlink audit + disavow
Group · 06

Reporting & cadence

  • Monthly Loom walkthrough from your strategist
  • Live dashboard (Looker Studio)
  • Monthly AI citation audit (ChatGPT, Perplexity, Gemini)
  • Quarterly P&L tied to organic revenue
  • Slack / WhatsApp channel for fast questions
SYS · 05 / Dusk · Transparent pricing

Three productized tiers.
No retainer-minimum tricks.

Management fee covers strategy, content, technical, schema, and reporting. Third-party tools and PR placements billed at cost.

Tier · 01 / Foundation

Foundation

$1,000 / month
3-month minimum · billed monthly

For early-stage founders putting first content into market and laying technical foundations.

  • 2 long-form articles / month (1,800–2,500 words)
  • Technical SEO audit + monthly fixes
  • Schema deployment (Article, FAQ, Org)
  • llms.txt + AI-crawl readiness
  • Keyword + entity research
  • Monthly Loom + organic report
  • One strategy call / month
Start with Foundation
Tier · 03 / Authority

Authority

$3,000+ / month
6-month commitment · billed monthly

For brands building category authority and using SEO as the primary acquisition channel.

  • 8 long-form articles / month
  • Everything in Compound, plus:
  • Founder-led digital PR & outreach
  • Industry publication placements
  • Monthly AI citation audit (ChatGPT · Perplexity · Gemini)
  • Quarterly content refresh sprint
  • Custom dashboards & revenue integrations
  • Weekly founder strategy call
Talk to a strategist

What's not included: third-party SaaS tooling (Ahrefs / Semrush / Frase / SurferSEO — billed at cost or via your account), paid PR placements, and custom web development (lives under Web Development). All prices in USD, exclusive of taxes.

SYS · 06 / Dusk · Best-fit clients

Where our AI SEO playbook
earns its keep.

Three places we do our best work. If you do not see yourself here, it is okay to say so on the call.

Persona · 01

B2B SaaS · Pre-seed → Series A

Founder-led SaaS with a clear ICP. Programmatic SEO for use-case and integration pages. AI citations for product-category queries. Thought leadership from the founder, structured as citable expertise.

Spend band · $1K – $3K+ / mo Compound · 4 – 8 months to lift
Persona · 02

Cross-border real estate

Indian premium developers, GCC agencies, Golden Visa firms. Location pages, investor-buyer guides, NRI search journeys. Multi-geo schema. AI visibility for "best property to buy in [city]" style queries that increasingly land in AI Overviews.

Spend band · $2K – $4K / mo Compound · 6 – 12 months to lift
Persona · 03

Founder-led services & advisory

Wealth advisors, immigration consultancies, premium healthcare, B2B consulting. Authority-building content. Expert citations. Personal-brand schema (Person + Organization + Article) for AI search where individual reputation matters more than the firm.

Spend band · $1K – $3K / mo Compound · 6 – 9 months to lift
SYS · 07 / Dusk · Questions we get on intro calls

AI SEO & Search Visibility FAQs.

Search & AI Visibility is a triple-engine discipline that spans traditional SEO (ranking on Google's blue links), Generative Engine Optimization or GEO (being cited by ChatGPT, Perplexity, Gemini and Claude), and Answer Engine Optimization or AEO (appearing in Google AI Overviews, featured snippets and voice search). Regular SEO only targets the first of those three engines. By 2026, the other two account for a fast-growing share of high-intent search traffic.

Generative Engine Optimization is the practice of structuring your content, schema and entity data so that large language models — including ChatGPT, Perplexity, Gemini and Claude — surface your brand when users ask questions in their interfaces. GEO emphasises citable factual statements, entity clarity, schema markup, llms.txt, and content that reads as a primary source rather than a marketing page.

Answer Engine Optimization targets the slot directly above the blue links — Google AI Overviews, featured snippets, People Also Ask, and voice search results. AEO requires clear question-and-answer formatting, FAQ and HowTo schema, concise direct answers (40 to 60 words is the sweet spot), and authoritative on-page signals.

We combine four levers. First, entity-first content — every page maps to clearly defined entities the LLMs can reference. Second, schema markup across Article, FAQ, HowTo, Product, Organization and Person. Third, citable formatting — definitions, statistics, primary-source statements, structured Q&A. Fourth, AI-crawl readiness — robots.txt access for LLM crawlers, llms.txt declaration, and clean information architecture.

Expect initial AI citations and AEO wins inside 60 to 90 days. Meaningful Google organic traffic lift typically begins in months 4 to 6. Compounding effects — where new content earns rankings within weeks of publication — usually arrive between months 8 and 12. SEO is not a quick channel. We do not work with founders who need leads next week.

No. Anyone guaranteeing rankings or AI citations is either selling you nothing or about to break Google's guidelines. What we commit to is a measurable trajectory — keyword coverage growth, AI citation count growth, organic traffic lift, and qualified leads from organic. Reviewed every month against your funnel economics.

B2B SaaS at pre-seed to Series A, cross-border real estate (Indian developers selling to NRIs, GCC, Golden Visa property in Europe), and founder-led professional services like wealth advisory, immigration consultancies, and high-trust healthcare. We do not take on commoditised D2C ecommerce or affiliate-driven content sites.

Three months for Foundation and Compound tiers, six months for Authority. SEO and AI visibility compound over time — there is no honest version of this work delivered in 30 days.

SYS · 08 / Dusk · Adjacent disciplines

Search & AI Visibility is one of four disciplines.
The others amplify it.

Launch sequence · Search & AI Visibility

Book a 30-minute strategy call. No pitch. Just your search position.